The imm cologne is one of the most important international platforms for interior design and furniture culture. It brings industry players together, sets trends, and shapes the design impulses of tomorrow.
MONOKI developed a striking key visual with strong recognition value as the central element of a coherent visual brand system. The creative idea strengthens the fair’s brand identity, creates orientation, and gives imm cologne a modern and confident stance in the global competitive landscape. Building on this, MONOKI created cross-media assets that carry the new look consistently across all channels — from print to digital, from trade fair graphics to social media.