100Fears is an innovative medical practice brand specializing in the treatment of psychosomatic disorders. With tailored therapy approaches, it addresses the individual needs of patients and offers sustainable solutions for mental health.
MONOKI developed the positioning and naming for 100Fears to create a clear and differentiated brand identity. As part of the brand strategy, the brand core was sharpened and the practice positioned as a modern, trustworthy partner in the field of psychotherapy. The brand design translates these values into a visual identity. Alongside the logo, typography, color palette, imagery, and visual language were defined to emphasize the practice’s high quality and ensure strong recognition. This establishes 100Fears as a modern and competent brand in the psychotherapy sector.
